The Contract Sales Lesson
Intellectual - Behavioural Intelligence · Editorial By Moakanyi Magazine · Global Issue · June 2026 An auction maximises the price on a good day and punishes you on a bad one. A contract trades that upside for something a treasury values more highly: predictability....
Why Copyright Matters: Protecting Creative Work in Zimbabwe
In a world increasingly driven by creativity and content, protecting intellectual property has become more critical than ever. For artists, writers, musicians, and other creatives in Zimbabwe, copyright serves as the foundation for safeguarding their work. By securing...
From Good to Great
By Staff Writer | Book Review | for Moakanyi Magazine Good to Great: Why Some Companies Make the Leap... and Others Don't is a management book by Jim C. Collins that describes how companies transition from being good companies to great companies, and how most...
44th SADC Summit across SADC — regional framework to study — across SADC member states
A regional bloc's summit theme is usually read as a headline. It is more useful read as a symptom — a single sentence that reveals which parts of a much larger strategic architecture are receiving political attention in a given year. The 44th SADC Summit, held in...
The Ego of the Baboon | #moduleO
By Oscar Habeenzu | for Moakanyi Magazine Ego sometimes makes a baboon unaware that it is confronting a predator, only to find itself breathing its last, as it laments the slight possibility of reversing its pride. Pride is the domain of lions and not baboons, but so...
China’s Trademark Economy: A Lesson for Africa
As African countries activate the AfCFTA, it is important to emulate profitable Intellectual Property economic strategies from global giants like China, in order to grow industrial activity in all sectors of the continent's economy. According to the World Trademark...
Growing A Business through Asset-Based Loans in South Africa
At some stage most entrepreneurs have the desire to start their own businesses but don’t really know how to manoeuvre. There is one key area where entrepreneurs seem unsurpassed in self-inflicting damage: not having to calculate the cost of implementing their business...
Business Opportunities in Ethiopia
Ethiopia has vast business opportunities as a growing economy in the north east of Africa, with a five-year GDP growth from US$74 Billion in 2016 to US$95 Billion in 2019. According to UNCTAD's World Investment Report 2020, FDI inflows to Ethiopia decreased to USD 2,5...
Merchandisers are Brand Ambassadors for Brands
Firstly, Merchandising is effective in driving the sales of the products. Whether it’s an online store or retail store, the right merchandising strategy influences the customer to make a buying decision thereby increasing sales. The most common job description is...
Merchandisers are Brand Ambassadors for Brands
Firstly, Merchandising is effective in driving the sales of the products. Whether it’s an online store or retail store, the right merchandising strategy influences the customer to make a buying decision thereby increasing sales. The most common job description is...
Kazungula corridor milestone — consumer demand and adoption for businesses across SADC
For most of the people who actually cross at Kazungula — traders carrying goods between Zambian and Botswanan markets, bus passengers, small operators moving between towns on either bank of the Zambezi — the ferry was never an abstraction. It was a queue, sometimes a...
Accounting Firms must Maximize on Digital Marketing in South Africa
Without Digital Marketing, no Accounting Firm can grow in this Digital Age. In eight sessions of the DigitalPlus Course in Digital Marketing, we recently trained an Accounting Firm’s executives, with one of the outcomes being a realisation that they had made enough reputation to get new clients leveraging on and further mining into their current client base.
Web Design by Oscar Habeenzu & Associates
Oscar Habeenzu, a Coffee Tourist, is a Web Developer with a website project portfolio of over 950 websites since 1999 in several African countries and across the world in multiple spoken languages. Oscar Habeenzu and Associates (OHa) is a group comprising web...
SADC digital resilience — regional demand and access and where firms can capture value
A regional bloc can elevate connectivity to the top of its ten-year planning agenda without a single household getting a faster or cheaper internet connection as a result. That is the gap between policy and lived experience that this month's development exposes....
Get a Company Profile Designed by GetAProfile.co.za
GetAProfile.co.za, by Kupa Creatvie Group (Pty.) Ltd, is a business that writes and designs corporate profiles for marketing purposes, for individual and institutional clients in Botswana, Kenya, Nigeria, South Africa, Tanzania Zambia and Zimbabwe. A corporate...
Digital Marketing Course | the African Way
Created by Oscar Habeenzu, over a period of twenty years, this Digital Marketing course is built to equipment the learner with modern knowledge and skills for a 4IR African economy, and is run Cabanga Academy and its partners in South Africa, Botswana, Zambia, Kenya,...
Taste Your Name: Starbucks, Neuromarketing and Your Brand
Starbucks is actually making lots money from just calling our names. You walk into a Starbucks, and as you pay for you coffee they ask "what is your name sir". Few minutes later, you hear your name being called out in everyone's ears, "Oscar. Americano for Oscar". ...
Staying Relevant as a Marketer in the Digital Marketing Age in Africa
I graduated with my marketing degree close to fifteen years ago and attained most of my experience around that time and I can tell you that most of our treasured knowledge from back in the day has been overtaken by technology and other factors. Therefore, there is a...
The Expandables: Mmabatho the Instagram Influencer, Promoter, and Trainer
There is an influencer in South Africa that can no longer be ignored by brands and businesses; an influencer that can expand a brand’s consumption, yet not expendable – the Instagram influencer. The Expandables are South African beauties that are rising to become...
Cabanga Academy | learning Digital the African Way
Cabanga Academy is a consulting academy that teaches Digital the African Way, in South Africa, Botswana, and Zambia, run by Kufunga Cabanga Group and its partners. Through its partners such as Step By Step Consulting Group SA, OpenKasi Foundation, BM School (Zambia,...
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