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The Rise of TikTok and the Lessons for Business Owners

by Kufunga Magazine | Jan 24, 2023 | Behaviour Report

From the night of the launch of TikTok at Starbucks, Sandton City, in Johannesburg, I have not stopped learning a lot as a business, from the rise of Tik Tok. The rise of TikTok has been nothing short of astounding. The video-sharing app, which was originally launched...

How to Measure the Success of Your Digital Marketing Campaigns

by Kufunga Magazine | Jan 24, 2023 | Behaviour Report

Results matter and it is very important to measure the success of your digital marketing campaigns, for growth, brand awareness and lead generation. Measuring the success of your digital marketing campaigns is essential for understanding what works and what...

Reducing Trade Costs and Improving Competitiveness with the AfCFTA

by Kufunga Magazine | Jan 23, 2023 | Behaviour Report

The African Continental Free Trade Area (AfCFTA) is a landmark agreement that has the potential to significantly impact the growth and development of small businesses in Africa. One of the most significant benefits of the AfCFTA for small businesses is the reduction...

Reducing Trade Costs and Improving Competitiveness with the AfCFTA

by Kufunga Magazine | Jan 23, 2023 | Business

The African Continental Free Trade Area (AfCFTA) is a landmark agreement that has the potential to significantly impact the growth and development of small businesses in Africa. One of the most significant benefits of the AfCFTA for small businesses is the reduction...

Market Access: How the AfCFTA can help Small Businesses in Africa

by Kufunga Magazine | Jan 23, 2023 | Behaviour Report

The African Continental Free Trade Area (AfCFTA) is a game-changing agreement that has the potential to revolutionize trade and investment in Africa. As a small business owner, one of the most significant opportunities presented by the AfCFTA is the ability to...
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